Time has come for copywriters to re-invent their formula of writing, or at least review their manner.
All (over us) online Marketers are concern. Everyone doing Internet Marketing, either you are selling your own product, promoting any companies products for a comission you can ignore it.

Yet what is it about?

The FTC (Federal Trade Commission) announced some new guidelines that will change the way marketing is done online and ignoring these and falling to be compliant will cost a bunch of money. Not many people know yet how strict they will be, but these new rules go into effect DECEMBER,1st 2009.



Fact is,Customer testimonials and endorsement are “most use” for anyone to make his/her Marketing effective.
And it doesn’t matter if your marketing efforts are online,TV,Radio etc there is no safe harbor like someone says.If
you are using one of these medias you are concerned.
Again, either Online Marketing or Coventional Marketing or Multi – Level Marketing you must pay atention to this.
The question is what can we do about it?
well, there is a kit called “FTC Tool Kit” on the internet to sale,but apparently that shouldn’t be enough,because
by anycase these document could not substitute for personalized advice from a knowledgeable lawyer licensed to
practice law in your state. Learn more here.
So all the Best to all :(

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